From Descent to Ascendancy: The CEO Who Does His Job Too Well

The Prince and the Pauper… or rather, the chaebol and the commoner? A chaebol heir excels suspiciously well in his role? He was once a clueless scion, something has changed! _“OhGa Kitchen Team Leader Jae-Yoon.”_ _“Let’s have a quick chat.”_ Small company team leader Lee Jae-Yoon becomes chaebol heir Min Ho-Jun, the CEO of a home shopping network?! _“I’ll quit, as I said before.”_ In a world where pedigree often precedes capability, Lee Jae-Yoon, an industrious team leader at a modest company, finds his life dramatically upended when he steps into the shoes of Min Ho-Jun, a chaebol heir tasked with leading a major home shopping network – It’s Home Shopping. This transformation not only ...